﻿{"id":15337,"date":"2013-11-22T16:39:05","date_gmt":"2013-11-22T18:39:05","guid":{"rendered":"http:\/\/www.magicwebdesign.com.br\/blog\/?p=15337"},"modified":"2024-08-06T13:38:38","modified_gmt":"2024-08-06T16:38:38","slug":"mobile-payment-brasil","status":"publish","type":"post","link":"https:\/\/www.redemagic.com\/blog\/tecnologia\/mobile-payment-brasil\/","title":{"rendered":"Mobile payment deve ganhar espa\u00e7o nos pr\u00f3ximos anos"},"content":{"rendered":"<p>A hist\u00f3ria comprova: pelo menos em algum momento, toda <strong>nova tecnologia<\/strong> sofre com o &#8220;<strong>isso nunca vai dar certo<\/strong>&#8220;. Foi assim com os celulares e <i>smartphones<\/i>, com o <i>e-commerce<\/i>, com a<strong> internet<\/strong>, com a eletricidade e, provavelmente, com a roda tamb\u00e9m. O alvo da vez \u00e9 o <strong><i>mobile payment<\/i><\/strong>\u00a0\u2013 ou, em bom portugu\u00eas, <strong>pagamento via dispositivos m\u00f3vei<\/strong>s \u2013, que tem sua cota de cr\u00edticos e incr\u00e9dulos, mas vem sendo <strong>apontado por especialistas como uma realidade n\u00e3o muito distante<\/strong>, inclusive para os <strong>brasileiros<\/strong>.<\/p>\n<p><!--more--><\/p>\n<p>Conhecido tamb\u00e9m como <strong><i>m-payment<\/i><\/strong>, o <i>mobile payment<\/i> possibilita que o usu\u00e1rio realize com o<strong> <i>smartphone<\/i><\/strong> as <strong>transa\u00e7\u00f5es financeiras<\/strong> que normalmente faria com <strong>dinheiro ou cart\u00e3o<\/strong>. Trata-se de um novo recurso tecnol\u00f3gico que<strong> facilita o cotidiano<\/strong> de compras das pessoas e, de quebra, <strong>ajuda a movimentar a economia<\/strong>. O marco regulat\u00f3rio dos meios eletr\u00f4nicos de pagamento foi divulgado pelo Banco Central no \u00faltimo dia 4 de novembro, e normatizar\u00e1 as transa\u00e7\u00f5es financeiras por servi\u00e7os m\u00f3veis a partir de <strong>maio de 2014<\/strong>.<\/p>\n<p>O aumento do<strong> acesso \u00e0s tecnologias mobile<\/strong> \u00e9 o principal indicador de que esse futuro est\u00e1 pr\u00f3ximo; de acordo com a consultoria IDC, em 2013 a venda de <i>smartphones<\/i> superou, pela primeira vez no Brasil, a de celulares convencionais. At\u00e9 o fim do ano o Pa\u00eds deve chegar \u00e0 marca de <strong>30 milh\u00f5es de usu\u00e1rios<\/strong>.<\/p>\n<p>Segundo estudo realizado pela consultoria <a href=\"http:\/\/www.yankeegroup.com\/\" target=\"_blank\" rel=\"noopener\"><strong>Yankee Group<\/strong><\/a>, o mercado brasileiro de pagamentos m\u00f3vel que utilizam a <strong>tecnologia NFC<\/strong> (Near Field Communication) <strong>deve crescer<\/strong> exponencialmente nos <strong>pr\u00f3ximos 4 anos<\/strong>, chegando a <strong>1,3 milh\u00f5es de usu\u00e1rios ainda em 2013<\/strong> e impressionantes <strong>480 milh\u00f5es em 2017<\/strong>.<\/p>\n<p>Apenas o tempo dir\u00e1 como essa e outras novas funcionalidades realmente ajudar\u00e3o nosso cotidiano, mas as<strong> previs\u00f5es s\u00e3o otimistas<\/strong> e tudo indica que a <strong>forma como pagamos pelas coisas tende a mudar<\/strong>, e muito, nos pr\u00f3ximos anos. E o mobile payment \u00e9 apenas o come\u00e7o.<\/p>\n<p><b>Veja tamb\u00e9m:<\/b><strong>\u00a0<a href=\"https:\/\/www.redemagic.com\/blog\/importancia-de-um-site-mobile\/\">A import\u00e2ncia de um site em vers\u00e3o mobile<\/a>.<\/strong><\/p>\n<p style=\"text-align: center;\"><span style=\"color: #000000;\">&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;-<\/span><\/p>\n<p style=\"text-align: center;\">A <strong>Magic Web Design<\/strong> desenvolve, desde 1996, solu\u00e7\u00f5es completas para empresas de todo o Brasil nas \u00e1reas de internet e multim\u00eddia, com web sites, gerenciamento de redes sociais, sistemas on-line, lojas virtuais (e-commerce), apresenta\u00e7\u00f5es multim\u00eddia e diversos outros servi\u00e7os.<br \/>\n<em><a href=\"https:\/\/www.redemagic.com\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.redemagic.com\/<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A hist\u00f3ria comprova: pelo menos em algum momento, toda <strong>nova tecnologia<\/strong> sofre com o &#8220;<strong>isso nunca vai dar certo<\/strong>&#8220;. Foi assim com os celulares e <i>smartphones<\/i>, com o <i>e-commerce<\/i>, com a<strong> internet<\/strong>, com a eletricidade e, provavelmente, com a roda tamb\u00e9m. O alvo da vez \u00e9 o <strong><i>mobile payment<\/i><\/strong>\u00a0\u2013 ou, em bom portugu\u00eas, <strong>pagamento via dispositivos m\u00f3vei<\/strong>s \u2013, que tem sua cota de cr\u00edticos e incr\u00e9dulos, mas vem sendo <strong>apontado por especialistas como uma realidade n\u00e3o muito distante<\/strong>, inclusive para os <strong>brasileiros<\/strong>.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"class_list":["post-15337","post","type-post","status-publish","format-standard","hentry","category-tecnologia"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mobile payment deve ganhar espa\u00e7o nos pr\u00f3ximos anos - Magic blog<\/title>\n<meta name=\"description\" content=\"O mobile payment (em portugu\u00eas, pagamento via dispositivos m\u00f3veis) est\u00e1 ganhando espa\u00e7o no Brasil e deve ter cerca de 480 milh\u00f5es de usu\u00e1rios at\u00e9 2017.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.redemagic.com\/blog\/tecnologia\/mobile-payment-brasil\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mobile payment deve ganhar espa\u00e7o nos pr\u00f3ximos anos - 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