{"id":18989,"date":"2014-11-11T13:50:13","date_gmt":"2014-11-11T15:50:13","guid":{"rendered":"http:\/\/www.magicwebdesign.com.br\/blog\/?p=18989"},"modified":"2024-08-01T15:23:51","modified_gmt":"2024-08-01T18:23:51","slug":"microsoft-disponibiliza-app-gratuito-de-office-para-ipad-e-iphone","status":"publish","type":"post","link":"https:\/\/www.redemagic.com\/blog\/tecnologia\/microsoft-disponibiliza-app-gratuito-de-office-para-ipad-e-iphone\/","title":{"rendered":"Microsoft disponibiliza app gratuito de Office para iPad e iPhone"},"content":{"rendered":"<p style=\"text-align: justify;\">A <a href=\"https:\/\/www.redemagic.com\/blog\/tag\/microsoft\/\"><strong>Microsoft<\/strong><\/a> anunciou na \u00faltima semana uma s\u00e9rie de novidades sobre os seus <strong>pacotes de editores de conte\u00fado.<\/strong> Mas o que mais surpreendeu o mercado foi a decis\u00e3o da empresa de <strong>disponibilizar gratuitamente o Office 365 para os usu\u00e1rios de <a href=\"https:\/\/www.redemagic.com\/blog\/tag\/ipad\/\">iPad<\/a> e iPhone<\/strong>.<\/p>\n<p style=\"text-align: justify;\">A novidade foi revelada logo ap\u00f3s a\u00a0<a href=\"http:\/\/www.theverge.com\/2014\/11\/4\/7153975\/dropbox-microsoft-partnership-microsoft-office\" target=\"_blank\" rel=\"noopener\"><strong>empresa anunciar uma parceria com o Dropbox<\/strong><\/a>, que permite o armazenamento gratuito para usu\u00e1rios com licen\u00e7a do Office 365. A partir de agora, os internautas podem <strong>armazenar e editar todos seus documentos atrav\u00e9s da nuvem<\/strong> e integrar as contas no mobile, PC, Mac e web. A Microsoft tamb\u00e9m anunciou que trabalha no desenvolvimento de<strong> aplicativos do pacote Office com otimiza\u00e7\u00e3o para telas sens\u00edveis ao toque<\/strong>, que devem chegar junto com o Windows 10.<\/p>\n<p style=\"text-align: justify;\"><!--more--><\/p>\n<p style=\"text-align: justify;\">Al\u00e9m disso, <strong>os aplicativos para <a href=\"https:\/\/www.redemagic.com\/blog\/tag\/iphone\/\">iPhone<\/a> e iPad receberam atualiza\u00e7\u00f5es<\/strong>, o que antes era apenas um pacote de visualiza\u00e7\u00f5es, agora possibilita ao usu\u00e1rio inserir coment\u00e1rios e fotos, criar tabelas e gr\u00e1ficos e ainda usar o modo apresenta\u00e7\u00e3o para o Word, Excel e PowerPoint. Um aplicativo com fun\u00e7\u00f5es similares deve ser lan\u00e7ado para produtos Android no come\u00e7o do pr\u00f3ximo ano.<\/p>\n<p style=\"text-align: justify;\">Para quem est\u00e1 olhando de fora, o novo posicionamento da Microsoft pode parecer contr\u00e1rio a todas as pol\u00edticas da empresa at\u00e9 ent\u00e3o. Por\u00e9m, <a href=\"http:\/\/www.theverge.com\/2014\/11\/6\/7163789\/microsoft-office-free-for-ipad-iphone-android\" target=\"_blank\" rel=\"noopener\"><strong>em entrevista ao\u00a0The Verge<\/strong><\/a>, o coordenador de Marketing, <strong>Michael Atalla<\/strong>, afirmou que esta n\u00e3o \u00e9 uma mudan\u00e7a estrat\u00e9gica completa, apenas uma continuidade daquela j\u00e1 aplicada: \u201cN\u00f3s queremos garantir a nossos clientes que eles possam ser produtivos atrav\u00e9s de todos os dispositivos que possuam\u201d.<\/p>\n<p style=\"text-align: justify;\">Mas a utiliza\u00e7\u00e3o do Office para aparelhos m\u00f3veis tamb\u00e9m ter\u00e1 suas limita\u00e7\u00f5es, a nova funcionalidade <strong>n\u00e3o ser\u00e1 gratuita para as contas cadastradas no OneDrive e <a href=\"https:\/\/www.redemagic.com\/blog\/internet\/dropbox-integracao-entre-contas\/\">Dropbox<\/a> para neg\u00f3cios<\/strong>, estes usu\u00e1rios ser\u00e3o obrigados a inserir as licen\u00e7as de uso. Aqueles que quiserem usar todos os recursos do Office ter\u00e3o que pagar para acessar a vers\u00e3o Premium dos aplicativos.<\/p>\n<p style=\"text-align: justify;\">De acordo com o The Verge, isso nos mostra como a Microsoft ir\u00e1 continuar ganhando dinheiro. Para eles, a empresa est\u00e1 aplicando a velha t\u00e1tica de oferecer pacotes b\u00e1sicos para angariar usu\u00e1rios e assim convenc\u00ea-los a adquirir os servi\u00e7os Premium.<\/p>\n<p style=\"text-align: justify;\">Mas a grande quest\u00e3o na mudan\u00e7a de comportamento da empresa est\u00e1 longe da simples gera\u00e7\u00e3o de renda. Hoje, os<strong> usu\u00e1rios de iOS e <a href=\"https:\/\/www.redemagic.com\/blog\/tag\/android\/\">Android<\/a> t\u00eam acesso a diversos aplicativos que permitem a edi\u00e7\u00e3o de documentos<\/strong> atrav\u00e9s de seus aparelhos m\u00f3veis, e a Microsoft estaria perdendo espa\u00e7o neste segmento. Segundo o The Verge, a empresa est\u00e1 tentando uma jogada ousada: a partir do momento que atrai os usu\u00e1rios com a possibilidade de obter o Office 365 e outros benef\u00edcios, ela luta para <strong>reafirmar a \u201cdepend\u00eancia\u201d a seus programas<\/strong>, como o Word e o Excel, buscando evitar que usu\u00e1rios procurem alternativas mais eficientes e baratas.<\/p>\n<p>Estaria a Microsoft cedendo \u00e0 press\u00e3o do mercado, ou apenas tentando adiar a migra\u00e7\u00e3o dos usu\u00e1rios para outros programas?<\/p>\n<p><strong>Leia tamb\u00e9m: <a href=\"https:\/\/www.redemagic.com\/blog\/tecnologia\/por-que-pessoas-nao-estao-mais-comprando-tablets\/\">Por que as pessoas n\u00e3o est\u00e3o mais comprando tablets?<\/a><\/strong><\/p>\n<p style=\"text-align: center; width: 655px;\"><span style=\"color: #000000;\">&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;-<\/span><\/p>\n<p style=\"text-align: center;\">A <strong>Magic Web Design<\/strong> desenvolve, desde 1996, solu\u00e7\u00f5es completas para empresas de todo o Brasil nas \u00e1reas de internet e multim\u00eddia, com web sites, gerenciamento de m\u00eddias sociais, sistemas on-line, lojas virtuais (e-commerce), apresenta\u00e7\u00f5es multim\u00eddia e diversos outros servi\u00e7os.<br \/>\n<em><a href=\"https:\/\/www.redemagic.com\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.redemagic.com\/<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p style=\"text-align: justify;\">A <a href=\"https:\/\/www.redemagic.com\/blog\/tag\/microsoft\/\"><strong>Microsoft<\/strong><\/a> anunciou na \u00faltima semana uma s\u00e9rie de novidades sobre os seus <strong>pacotes de editores de conte\u00fado.<\/strong> Mas o que mais surpreendeu o mercado foi a decis\u00e3o da empresa de <strong>disponibilizar gratuitamente o Office 365 para os usu\u00e1rios de <a href=\"https:\/\/www.redemagic.com\/blog\/tag\/ipad\/\">iPad<\/a> e iPhone<\/strong>.<\/p>\n<p style=\"text-align: justify;\">A novidade foi revelada logo ap\u00f3s a\u00a0<a href=\"http:\/\/www.theverge.com\/2014\/11\/4\/7153975\/dropbox-microsoft-partnership-microsoft-office\" target=\"_blank\" rel=\"noopener\"><strong>empresa anunciar uma parceria com o Dropbox<\/strong><\/a>, que permite o armazenamento gratuito para usu\u00e1rios com licen\u00e7a do Office 365. A partir de agora, os internautas podem <strong>armazenar e editar todos seus documentos atrav\u00e9s da nuvem<\/strong> e integrar as contas no mobile, PC, Mac e web. A Microsoft tamb\u00e9m anunciou que trabalha no desenvolvimento de<strong> aplicativos do pacote Office com otimiza\u00e7\u00e3o para telas sens\u00edveis ao toque<\/strong>, que devem chegar junto com o Windows 10.<\/p>\n<p style=\"text-align: justify;\">\n","protected":false},"author":1,"featured_media":18993,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[366,481,319,318,93,362],"class_list":["post-18989","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tecnologia","tag-android","tag-apple","tag-ipad","tag-iphone","tag-microsoft","tag-smartphones"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Microsoft disponibiliza app gratuito de Office para iPad e iPhone<\/title>\n<meta name=\"description\" content=\"Microsoft surpreendeu o mercado e 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