{"id":19527,"date":"2015-01-22T08:10:11","date_gmt":"2015-01-22T10:10:11","guid":{"rendered":"http:\/\/www.magicwebdesign.com.br\/blog\/?p=19527"},"modified":"2026-01-20T12:12:23","modified_gmt":"2026-01-20T15:12:23","slug":"emojis-nao-admojis","status":"publish","type":"post","link":"https:\/\/www.redemagic.com\/blog\/redes-sociais\/emojis-nao-admojis\/","title":{"rendered":"Emojis n\u00e3o, Admoji\u2019s!"},"content":{"rendered":"<p><strong style=\"font-size: revert; text-align: justify; color: initial;\">Os emojis se tornaram uma verdadeira febre entre os usu\u00e1rios dos<\/strong> <a style=\"font-size: revert; text-align: justify;\" href=\"https:\/\/www.redemagic.com\/blog\/tag\/smartphone\/\"><strong>smartphones<\/strong><\/a><span style=\"font-size: revert; text-align: justify; color: initial;\">. N\u00e3o h\u00e1 conversa no <\/span><a style=\"font-size: revert; text-align: justify;\" href=\"https:\/\/www.redemagic.com\/blog\/tag\/WhatsApp\/\"><strong>WhatsApp<\/strong><\/a><span style=\"font-size: revert; text-align: justify; color: initial;\"> na qual voc\u00ea n\u00e3o utilize pelo menos um deles para se expressar ou fazer uma brincadeira.<\/span><\/p>\n<p style=\"text-align: justify;\">O sucesso est\u00e1 fazendo com que as pequenas imagens ganhem a cada dia novos significados e vers\u00f5es, e desta vez elas chegaram \u00e0s ag\u00eancias de publicidade. <strong>Scott Wolf, redator da McCann, se juntou com os colegas Jordan Miller e Johnny Michael para criar o projeto \u201c<a href=\"http:\/\/admojis.com\/\" target=\"_blank\" rel=\"noopener\">Admoji\u2019s \u2013 Emojis in Advertising<\/a>\u201d<\/strong>, ou \u201cEmojis em propagandas\u201d, em que os criativos d\u00e3o novos significados aos \u00edcones.<\/p>\n<p style=\"text-align: justify;\"><!--more--><\/p>\n<p style=\"text-align: justify;\"><a href=\"http:\/\/digiday.com\/brands\/admojis-everything-emoji-now\/\" target=\"_blank\" rel=\"noopener\"><strong>Scott contou ao site Digiday<\/strong><\/a> <strong>que bastou acrescentar algumas palavras e um pouco de humor \u00e1cido para que os significados se transformassem completamente<\/strong>. Hoje, j\u00e1 s\u00e3o mais de 100 Admoji\u2019s que fazem piadas com o cotidiano das ag\u00eancias.<\/p>\n<p style=\"text-align: justify;\">O peda\u00e7o de pizza virou sin\u00f4nimo de trabalhar at\u00e9 tarde \u2013 fazendo alus\u00e3o ao h\u00e1bito de pedir pizza de madrugada em alguns escrit\u00f3rios \u2013, o biscoito logo se transformou nos cookies dos navegadores \u2013 que salvam os criativos de ter que decorar dezenas de senhas e logins \u2013, enquanto a bola de cristal revelou a insatisfa\u00e7\u00e3o dos profissionais quando recebem um briefing incompleto.<\/p>\n<p style=\"text-align: justify;\">Claro que a brincadeira fez sucesso aqui dentro da <a href=\"http:\/\/magicwebdesign.com.br\/index.htm\" target=\"_blank\" rel=\"noopener\"><strong>Magic Web Design<\/strong><\/a>, e<strong> nossos criativos j\u00e1 sugeriram algumas vers\u00f5es<\/strong>, veja:<\/p>\n<h3 style=\"text-align: justify;\">Eles n\u00e3o s\u00e3o os primeiros!<\/h3>\n<p style=\"text-align: justify;\">A releitura de emojis n\u00e3o \u00e9 novidade. No ano passado, a <strong>organiza\u00e7\u00e3o de caridade israelense <a href=\"https:\/\/www.latet.org.il\/en\/\" target=\"_blank\" rel=\"noopener\">Latet<\/a> lan\u00e7ou o <a href=\"https:\/\/www.redemagic.com\/blog\/tag\/aplicativo\/\">aplicativo<\/a> \u201cEmojew\u201d, que re\u00fane diversos \u00edcones kosher<\/strong>. \u00c9 poss\u00edvel criar mensagens utilizando o matzo (tradicional p\u00e3o sem fermento), o smile com um kippah e at\u00e9 a imagem de Mois\u00e9s na cesta.<\/p>\n<p style=\"text-align: justify;\"><a href=\"http:\/\/osocio.org\/message\/emojew-fun-and-fundraising-with-the-jewish-emoji-app\/\" target=\"_blank\" rel=\"noopener\"><strong>De acordo com o site Osocio<\/strong><\/a>, al\u00e9m de engra\u00e7ado, o aplicativo tamb\u00e9m traz uma aba destinada \u00e0s doa\u00e7\u00f5es para a institui\u00e7\u00e3o, basta acessar e oferecer qualquer valor, de forma simples e f\u00e1cil. Quer experimentar? <a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.bauman.emojew&amp;hl=pt_BR\" target=\"_blank\" rel=\"noopener\"><strong>Voc\u00ea pode baixar o app atrav\u00e9s do Google Play<\/strong><\/a>.<\/p>\n<p style=\"text-align: justify;\">Tamb\u00e9m em 2014 <strong>a publicit\u00e1ria Kimberly Linn lan\u00e7ou o Lesbian Emojis, um aplicativo para iOS que re\u00fane \u00edcones celebrando a diversidade cultural e sexua<\/strong>l. <a href=\"http:\/\/www.businessinsider.com\/lesbian-emojis-meet-their-creator-2015-1\" target=\"_blank\" rel=\"noopener\"><strong>Ela contou ao site Business Insider<\/strong><\/a> que tudo come\u00e7ou com uma <a href=\"http:\/\/instagram.com\/lesbianemojis\" target=\"_blank\" rel=\"noopener\"><strong>conta no Instagram<\/strong><\/a>, na qual\u00a0juntava diversos \u00edcones e at\u00e9 pequenos v\u00eddeos.<\/p>\n<p>http:\/\/instagram.com\/p\/r_LBiXH61h\/?modal=true<\/p>\n<p><strong>A oportunidade de transformar a inciativa em um aplicativo veio atrav\u00e9s de seus chefes<\/strong>. Os diretores da Pitch estavam dispostos a ajud\u00e1-la a transformar o passatempo em um neg\u00f3cio, e a apresentaram os desenvolvedores do <a href=\"http:\/\/99centbrains.com\/\" target=\"_blank\" rel=\"noopener\"><strong>99centbrains<\/strong><\/a>. Pouco tempo depois, <a href=\"https:\/\/itunes.apple.com\/us\/app\/lesbian-emojis\/id944068906?mt=8\" target=\"_blank\" rel=\"noopener\"><strong>o app estava dispon\u00edvel no iTunes<\/strong><\/a>.<\/p>\n<p>Agora <strong>Linn pretende criar \u00edcones que celebrem o cotidiano dos casais gays, para que futuramente o aplicativo consiga atender toda a comunidade GLBT<\/strong>, e n\u00e3o apenas as l\u00e9sbicas.<\/p>\n<p>Se voc\u00ea pudesse personalizar ou criar novos significados para os emojis, o que faria? Conte para n\u00f3s atrav\u00e9s dos coment\u00e1rios.<\/p>\n<p><strong>Leia tamb\u00e9m: <a href=\"https:\/\/www.redemagic.com\/blog\/internet\/onde-estao-os-novos-emojis-que-nos-prometeram\/\">Onde est\u00e3o os novos emojis que nos prometeram?<\/a><\/strong><\/p>\n<p style=\"text-align: center; width: 655px;\"><span style=\"color: #000000;\">&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;-<\/span><\/p>\n<p style=\"text-align: center;\">A <strong>Magic Web Design<\/strong> desenvolve, desde 1996, solu\u00e7\u00f5es completas para empresas de todo o Brasil nas \u00e1reas de internet e multim\u00eddia, com web sites, gerenciamento de m\u00eddias sociais, sistemas on-line, lojas virtuais (e-commerce), apresenta\u00e7\u00f5es multim\u00eddia e diversos outros servi\u00e7os.<br \/>\n<em><a href=\"https:\/\/www.redemagic.com\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.redemagic.com\/<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p><strong style=\"font-size: revert; text-align: justify; color: initial;\">Os emojis se tornaram uma verdadeira febre entre os usu\u00e1rios dos<\/strong> <a style=\"font-size: revert; text-align: justify;\" href=\"https:\/\/www.redemagic.com\/blog\/tag\/smartphone\/\"><strong>smartphones<\/strong><\/a>. N\u00e3o h\u00e1 conversa no <a style=\"font-size: revert; text-align: justify;\" href=\"https:\/\/www.redemagic.com\/blog\/tag\/WhatsApp\/\"><strong>WhatsApp<\/strong><\/a> na qual voc\u00ea n\u00e3o utilize pelo menos um deles para se expressar ou fazer uma brincadeira.<\/p>\n<p style=\"text-align: justify;\">O sucesso est\u00e1 fazendo com que as pequenas imagens ganhem a cada dia novos significados e vers\u00f5es, e desta vez elas chegaram \u00e0s ag\u00eancias de publicidade. <strong>Scott Wolf, redator da McCann, se juntou com os colegas Jordan Miller e Johnny Michael para criar o projeto \u201c<a href=\"http:\/\/admojis.com\/\" target=\"_blank\" rel=\"noopener\">Admoji\u2019s \u2013 Emojis in Advertising<\/a>\u201d<\/strong>, ou \u201cEmojis em propagandas\u201d, em que os criativos d\u00e3o novos significados aos \u00edcones.<\/p>\n<p style=\"text-align: justify;\">\n","protected":false},"author":1,"featured_media":19534,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[407,628,2115,362],"class_list":["post-19527","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-redes-sociais","tag-aplicativos","tag-desenvolvimento","tag-emojis","tag-smartphones"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Emojis n\u00e3o, Admoji\u2019s!<\/title>\n<meta name=\"description\" content=\"Publicit\u00e1rios d\u00e3o novos significados aos emojis e criam os Admoji\u2019s, que fazem piada com a vida de ag\u00eancia!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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