{"id":22133,"date":"2017-01-20T06:00:44","date_gmt":"2017-01-20T08:00:44","guid":{"rendered":"http:\/\/www.magicwebdesign.com.br\/blog\/?p=22133"},"modified":"2026-01-21T13:01:05","modified_gmt":"2026-01-21T16:01:05","slug":"como-gerar-valor-e-conteudo-meio-online","status":"publish","type":"post","link":"https:\/\/www.redemagic.com\/blog\/inbound-marketing\/como-gerar-valor-e-conteudo-meio-online\/","title":{"rendered":"Como gerar valor e conte\u00fado no meio online"},"content":{"rendered":"<p style=\"text-align: justify;\"><a href=\"https:\/\/www.redemagic.com\/blog\/marketing-digital\/como-gerar-valor-e-conteudo-meio-online\/\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-22135 size-full\" title=\"Como gerar valor e conte\u00fado no meio online\" src=\"https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/01\/blog-como-gerar-valor-conteudo-meio-online-magic-web-design.png\" alt=\"Como gerar valor e conte\u00fado no meio online\" width=\"655\" height=\"400\" srcset=\"https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/01\/blog-como-gerar-valor-conteudo-meio-online-magic-web-design.png 655w, https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/01\/blog-como-gerar-valor-conteudo-meio-online-magic-web-design-300x183.png 300w, https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/01\/blog-como-gerar-valor-conteudo-meio-online-magic-web-design-200x122.png 200w\" sizes=\"auto, (max-width: 655px) 100vw, 655px\" \/><\/a><\/p>\n<p style=\"text-align: justify;\">Com a <a href=\"https:\/\/www.redemagic.com\/blog\/marketing-digital\/orcamento-em-marketing-digital-e-o-maior-dos-ultimos-anos\/\"><strong>populariza\u00e7\u00e3o das m\u00eddias sociais<\/strong><\/a>, muitas marcas j\u00e1 entenderam a import\u00e2ncia de manter uma rela\u00e7\u00e3o pr\u00f3xima ao seu p\u00fablico-alvo no meio online e <a href=\"https:\/\/www.redemagic.com\/blog\/marketing-digital\/canais-sociais-esteja-onde-seu-publico-alvo-esta\/\"><strong>gerar conte\u00fado<\/strong><\/a> que v\u00e1 al\u00e9m do comercial.<\/p>\n<p style=\"text-align: justify;\"><!--more--><\/p>\n<p style=\"text-align: justify;\">Por\u00e9m, acreditar que apenas um <strong>web site<\/strong> e posts \u201cengra\u00e7adinhos\u201d no <strong>Facebook<\/strong> sejam suficientes para manter uma rela\u00e7\u00e3o com os potenciais clientes \u00e9 um erro. Mesmo que um site ainda seja o cart\u00e3o de visitas mais esperado pelos consumidores, \u00e9 preciso entender quais s\u00e3o as necessidades deste p\u00fablico, e principalmente as plataformas em que ele est\u00e1 presente. A melhor forma de detectar essas informa\u00e7\u00f5es \u00e9 atrav\u00e9s de uma <a href=\"https:\/\/www.redemagic.com\/solucoes-comunicacao-integrada\" target=\"_blank\"><strong>empresa especializada em identificar como uma marca deve se apresentar ao p\u00fablico<\/strong><\/a> utilizando recursos que o meio online oferece.<\/p>\n<p style=\"text-align: justify;\">Atualmente, a maioria dos usu\u00e1rios se conecta atrav\u00e9s de <strong>dispositivos m\u00f3veis<\/strong>. Isso demanda a <a href=\"https:\/\/www.redemagic.com\/solucoes-digital\" target=\"_blank\"><strong>cria\u00e7\u00e3o de um site mobile<\/strong><\/a>, com design e estrutura caracter\u00edsticos.<\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-22137 size-full\" title=\"Como gerar valor e conte\u00fado no meio online\" src=\"https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/01\/como-gerar-valor-conteudo-meio-online-blog-magic-web-design.jpg\" alt=\"Como gerar valor e conte\u00fado no meio online\" width=\"550\" height=\"550\" srcset=\"https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/01\/como-gerar-valor-conteudo-meio-online-blog-magic-web-design.jpg 550w, https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/01\/como-gerar-valor-conteudo-meio-online-blog-magic-web-design-150x150.jpg 150w, https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/01\/como-gerar-valor-conteudo-meio-online-blog-magic-web-design-300x300.jpg 300w, https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/01\/como-gerar-valor-conteudo-meio-online-blog-magic-web-design-200x200.jpg 200w\" sizes=\"auto, (max-width: 550px) 100vw, 550px\" \/><\/p>\n<p style=\"text-align: justify;\">No entanto, as pessoas n\u00e3o t\u00eam o costume de acessar o mesmo web site todos os dias para se atualizar sobre o que a marca tem produzido. Muitas acessam diariamente a plataforma com que mais se identificam, como Facebook, <strong>Instagram<\/strong>, entre outras. \u00c9 l\u00e1 que o usu\u00e1rio ser\u00e1 mais impactado com a <strong>lembran\u00e7a da sua marca dia a dia<\/strong>. Por isso, torna-se essencial um <a href=\"https:\/\/www.redemagic.com\/blog\/marketing-digital\/por-que-ter-um-blog-corporativo\/\"><strong>planejamento assertivo em termos de conte\u00fado<\/strong><\/a> e escolha de plataformas.<\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-22138 size-full\" title=\"Como gerar valor e conte\u00fado no meio online\" src=\"https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/01\/gerar-valor-conteudo-meio-online-blog-magic-web-design-como.jpg\" alt=\"Como gerar valor e conte\u00fado no meio online\" width=\"550\" height=\"367\" srcset=\"https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/01\/gerar-valor-conteudo-meio-online-blog-magic-web-design-como.jpg 550w, https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/01\/gerar-valor-conteudo-meio-online-blog-magic-web-design-como-300x200.jpg 300w, https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/01\/gerar-valor-conteudo-meio-online-blog-magic-web-design-como-200x133.jpg 200w\" sizes=\"auto, (max-width: 550px) 100vw, 550px\" \/><\/p>\n<p style=\"text-align: justify;\">Dependendo da faixa et\u00e1ria do usu\u00e1rio, seu comportamento, modo de consumir e outros aspectos, existir\u00e1 uma ou um conjunto de solu\u00e7\u00f5es online para alcan\u00e7\u00e1-lo:<\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-22139 size-full\" title=\"Como gerar valor e conte\u00fado no meio online\" src=\"https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/01\/interna-como-gerar-valor-conteudo-meio-online-blog-magic-web-design.png\" alt=\"Como gerar valor e conte\u00fado no meio online\" width=\"550\" height=\"1115\" srcset=\"https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/01\/interna-como-gerar-valor-conteudo-meio-online-blog-magic-web-design.png 550w, https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/01\/interna-como-gerar-valor-conteudo-meio-online-blog-magic-web-design-148x300.png 148w, https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/01\/interna-como-gerar-valor-conteudo-meio-online-blog-magic-web-design-505x1024.png 505w, https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/01\/interna-como-gerar-valor-conteudo-meio-online-blog-magic-web-design-99x200.png 99w\" sizes=\"auto, (max-width: 550px) 100vw, 550px\" \/><\/p>\n<p style=\"text-align: justify;\">Todas essas solu\u00e7\u00f5es devem ser atreladas ao <a href=\"https:\/\/www.redemagic.com\/blog\/marketing-digital\/marketing-de-conteudo-estrategia-essencial\/\"><strong>marketing de conte\u00fado<\/strong><\/a>, j\u00e1 que \u00e9 preciso engajar o p\u00fablico-alvo sem se tornar repetitivo, aumentando a rede de usu\u00e1rios com relev\u00e2ncia.<\/p>\n<p style=\"text-align: justify;\"><strong>A\u00a0<a href=\"https:\/\/www.redemagic.com\/\" target=\"_blank\">Magic Web Design<\/a><\/strong> possui a f\u00f3rmula para atrair e gerar valor para seus clientes, garantindo uma estrutura eficiente para a <a href=\"https:\/\/www.redemagic.com\/cases\" target=\"_blank\"><strong>presen\u00e7a digital da sua marca<\/strong><\/a>.<\/p>\n<p><strong>Leia tamb\u00e9m: <a href=\"https:\/\/www.redemagic.com\/blog\/marketing-digital\/mensurar-resultados-sua-empresa-esta-fazendo-isso-certo\/\">Mensurar resultados: sua empresa est\u00e1 fazendo isso certo?<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p style=\"text-align: justify;\"><a href=\"https:\/\/www.redemagic.com\/blog\/marketing-digital\/como-gerar-valor-e-conteudo-meio-online\/\"><\/a><\/p>\n<p style=\"text-align: justify;\">Com a <a href=\"https:\/\/www.redemagic.com\/blog\/marketing-digital\/orcamento-em-marketing-digital-e-o-maior-dos-ultimos-anos\/\"><strong>populariza\u00e7\u00e3o das m\u00eddias sociais<\/strong><\/a>, muitas marcas j\u00e1 entenderam a import\u00e2ncia de manter uma rela\u00e7\u00e3o pr\u00f3xima ao seu p\u00fablico-alvo no meio online e <a href=\"https:\/\/www.redemagic.com\/blog\/marketing-digital\/canais-sociais-esteja-onde-seu-publico-alvo-esta\/\"><strong>gerar conte\u00fado<\/strong><\/a> que v\u00e1 al\u00e9m do comercial.<\/p>\n<p style=\"text-align: justify;\">\n","protected":false},"author":1,"featured_media":22135,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2411,2413],"tags":[127,1642,1745],"class_list":["post-22133","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-inbound-marketing","category-marketing-conteudo","tag-facebook","tag-marcas-nas-redes-sociais","tag-redes-sociais-2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - 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