{"id":22460,"date":"2017-07-04T08:00:35","date_gmt":"2017-07-04T11:00:35","guid":{"rendered":"http:\/\/www.magicwebdesign.com.br\/blog\/?p=22460"},"modified":"2026-01-20T16:56:37","modified_gmt":"2026-01-20T19:56:37","slug":"magic-web-design-rede-magic-adotam-politicas-anticorrupcao","status":"publish","type":"post","link":"https:\/\/www.redemagic.com\/blog\/rede-magic\/magic-web-design-rede-magic-adotam-politicas-anticorrupcao\/","title":{"rendered":"Magic Web Design e Rede Magic j\u00e1 adotam pol\u00edticas anticorrup\u00e7\u00e3o"},"content":{"rendered":"<p style=\"text-align: justify;\"><a href=\"https:\/\/www.redemagic.com\/blog\/magic-web-design\/magic-web-design-rede-magic-adotam-politicas-anticorrupcao\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-22470 size-full\" title=\"Magic Web Design e Rede Magic j\u00e1 adotam pol\u00edticas anticorrup\u00e7\u00e3o\" src=\"https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/06\/blog-politica-anticorrupcao-empresas-magic.jpg\" alt=\"Magic Web Design e Rede Magic j\u00e1 adotam pol\u00edticas anticorrup\u00e7\u00e3o\" width=\"655\" height=\"492\" srcset=\"https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/06\/blog-politica-anticorrupcao-empresas-magic.jpg 655w, https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/06\/blog-politica-anticorrupcao-empresas-magic-300x225.jpg 300w, https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/06\/blog-politica-anticorrupcao-empresas-magic-200x150.jpg 200w\" sizes=\"auto, (max-width: 655px) 100vw, 655px\" \/><\/a><\/p>\n<p>Voc\u00ea conhece a <a href=\"http:\/\/www.cgu.gov.br\/assuntos\/responsabilizacao-de-empresas\/lei-anticorrupcao\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Lei Anticorrup\u00e7\u00e3o<\/strong><\/a>? Ela tem como objetivo <strong>combater a\u00e7\u00f5es danosas \u00e0 administra\u00e7\u00e3o p\u00fablica praticadas por empresas<\/strong>. Ao adotar <strong>pol\u00edticas internas de anticorrup\u00e7\u00e3o<\/strong>, as organiza\u00e7\u00f5es podem garantir a atenua\u00e7\u00e3o da pena caso sejam autuadas. Mas este n\u00e3o \u00e9 o \u00fanico benef\u00edcio. A<strong> implementa\u00e7\u00e3o de um programa de integridade<\/strong> tamb\u00e9m agrega valor \u00e0 empresa e<strong> <a href=\"https:\/\/www.redemagic.com\/blog\/marketing-digital\/crise-redes-sociais-descubra-que-nao-fazer\/\">evita danos a sua reputa\u00e7\u00e3o<\/a><\/strong>.<\/p>\n<p><!--more--><\/p>\n<p>A <a href=\"http:\/\/www.redemagic.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Rede Magic<\/strong><\/a> \u2013 ag\u00eancia do grupo <a href=\"https:\/\/www.redemagic.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Magic Web Design<\/strong><\/a> \u2013 atende a grandes contas, como o\u00a0<a href=\"http:\/\/www.redemagic.com\/cases-craques-itau-unibanco\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Banco Ita\u00fa<\/strong><\/a>, e adota h\u00e1 anos diversos m\u00e9todos para <strong>controle de informa\u00e7\u00f5es<\/strong>, acesso f\u00edsico \u00e0s instala\u00e7\u00f5es e conscientiza\u00e7\u00e3o dos colaboradores a respeito de pol\u00edticas diversas de gest\u00e3o. <strong>Juliano Gusso Fagundes<\/strong>, <strong>Diretor de Planejamento e Opera\u00e7\u00f5es<\/strong>, explica:<\/p>\n<blockquote><p>\u201cA <strong>ado\u00e7\u00e3o de uma pol\u00edtica anticorrup\u00e7\u00e3o<\/strong> faz parte de um grande universo de medidas que podem ser tomadas para <strong>ajudar na constru\u00e7\u00e3o de um pa\u00eds melhor<\/strong>\u201d.<\/p><\/blockquote>\n<p>Recentemente, a <strong>Magic Web Design<\/strong> tamb\u00e9m escreveu sua <strong>pol\u00edtica anticorrup\u00e7\u00e3o<\/strong>, que engloba, al\u00e9m do setor p\u00fablico, o atendimento aos setores privados. Como acrescenta Juliano, <a href=\"https:\/\/www.redemagic.com\/a-agencia\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>COO da ag\u00eancia<\/strong><\/a>, \u201cAl\u00e9m das <strong>cl\u00e1usulas que dizem respeito \u00e0 n\u00e3o toler\u00e2ncia a uma s\u00e9rie de pr\u00e1ticas anti\u00e9ticas<\/strong>, tamb\u00e9m h\u00e1 algumas mais espec\u00edficas de\u00a0<em>compliance<\/em>, como a\u00a0necessidade de o colaborador informar se conhece pessoas-chave em<a href=\"https:\/\/www.redemagic.com\/cases\" target=\"_blank\" rel=\"noopener noreferrer\"><strong> clientes da Magic<\/strong><\/a>, visando evitar um favorecimento il\u00edcito\u201d.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-22471 size-full\" title=\"A legisla\u00e7\u00e3o tem como objetivo combater a\u00e7\u00f5es danosas \u00e0 administra\u00e7\u00e3o p\u00fablica praticadas por empresas\" src=\"https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/06\/blog-politica-anticorrupcao-empresas-justica-magic.jpg\" alt=\"A legisla\u00e7\u00e3o tem como objetivo combater a\u00e7\u00f5es danosas \u00e0 administra\u00e7\u00e3o p\u00fablica praticadas por empresas\" width=\"655\" height=\"492\" srcset=\"https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/06\/blog-politica-anticorrupcao-empresas-justica-magic.jpg 655w, https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/06\/blog-politica-anticorrupcao-empresas-justica-magic-300x225.jpg 300w, https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2017\/06\/blog-politica-anticorrupcao-empresas-justica-magic-200x150.jpg 200w\" sizes=\"auto, (max-width: 655px) 100vw, 655px\" \/><\/p>\n<p>Uma reportagem da <a href=\"http:\/\/revistapegn.globo.com\/Negocios\/noticia\/2017\/04\/ate-pequenas-empresas-ja-adotam-acoes-anticorrupcao.html\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>revista Pequenas Empresas, Grandes Neg\u00f3cios<\/strong><\/a> destacou o resultado de uma pesquisa global feita pela seguradora Zurich, em 2016. No Brasil, <strong>15% dos 2,6 mil pequenos e m\u00e9dios empres\u00e1rios<\/strong> consultados responderam que a <strong>corrup\u00e7\u00e3o<\/strong> <strong>\u00e9 um dos principais riscos para os neg\u00f3cios<\/strong> nos pr\u00f3ximos meses. Entre os 13 pa\u00edses pesquisados, o Brasil apareceu no topo do ranking dos mais preocupados com a corrup\u00e7\u00e3o.<\/p>\n<p>Ao contr\u00e1rio do que se possa imaginar, <strong>n\u00e3o \u00e9 preciso mexer no or\u00e7amento para se adequar \u00e0 lei e criar uma pol\u00edtica interna de <em>compliance<\/em><\/strong> \u2013 termo em ingl\u00eas que pode ser entendido como \u201c<strong>estar de acordo \u00e0s normas reguladoras<\/strong>\u201d, dentro de cada setor. Em <a href=\"http:\/\/www.fnq.org.br\/informe-se\/artigos-e-entrevistas\/entrevistas\/conheca-as-implicacoes-da-nova-lei-anticorrupcao\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>entrevista \u00e0 FNQ (Funda\u00e7\u00e3o Nacional de Qualidade)<\/strong><\/a>, Rog\u00e9ria Giemerek exemplifica que uma padaria pode ter uma <strong>caixinha de sugest\u00f5es<\/strong> e reclama\u00e7\u00f5es com cadeado, e a chave ficar em poder do propriet\u00e1rio. Segundo a <strong>Gerente Executive de Compliance para a America Latina da Serasa Experian<\/strong>, o respons\u00e1vel pelo estabelecimento conseguiria, dessa forma, permitir que eventuais <strong>den\u00fancias (inclusive an\u00f4nimas) fossem feit<\/strong>as, apuradas e tratadas sem exigir um alto investimento.<\/p>\n<p><strong>Veja tamb\u00e9m: <a href=\"https:\/\/www.redemagic.com\/blog\/internet\/reclame-aqui-voce-acompanha-o-que-falam-da-sua-empresa\/\">Reclame Aqui: voc\u00ea acompanha o que falam da sua empresa na internet?<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p style=\"text-align: justify;\"><a href=\"https:\/\/www.redemagic.com\/blog\/magic-web-design\/magic-web-design-rede-magic-adotam-politicas-anticorrupcao\/\"><\/a><\/p>\n<p>Voc\u00ea conhece a <a href=\"http:\/\/www.cgu.gov.br\/assuntos\/responsabilizacao-de-empresas\/lei-anticorrupcao\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Lei Anticorrup\u00e7\u00e3o<\/strong><\/a>? Ela tem como objetivo <strong>combater a\u00e7\u00f5es danosas \u00e0 administra\u00e7\u00e3o p\u00fablica praticadas por empresas<\/strong>. Ao adotar <strong>pol\u00edticas internas de anticorrup\u00e7\u00e3o<\/strong>, as organiza\u00e7\u00f5es podem garantir a atenua\u00e7\u00e3o da pena caso sejam autuadas. Mas este n\u00e3o \u00e9 o \u00fanico benef\u00edcio. A<strong> implementa\u00e7\u00e3o de um programa de integridade<\/strong> tamb\u00e9m agrega valor \u00e0 empresa e<strong> <a href=\"https:\/\/www.redemagic.com\/blog\/marketing-digital\/crise-redes-sociais-descubra-que-nao-fazer\/\">evita danos a sua reputa\u00e7\u00e3o<\/a><\/strong>.<\/p>\n","protected":false},"author":1,"featured_media":22470,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2401],"tags":[1660],"class_list":["post-22460","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-rede-magic","tag-politica-privacidade"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Magic Web Design e Rede Magic: pol\u00edticas anticorrup\u00e7\u00e3o<\/title>\n<meta name=\"description\" content=\"A Rede Magic \u2013 ag\u00eancia do Grupo Magic Web Design \u2013 atende a 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