{"id":24489,"date":"2020-12-22T15:00:39","date_gmt":"2020-12-22T17:00:39","guid":{"rendered":"https:\/\/www.redemagic.com\/blog\/?p=24489"},"modified":"2026-01-23T13:11:38","modified_gmt":"2026-01-23T16:11:38","slug":"rede-magic-e-local-confiavel-unidos-para-salvar-negocios","status":"publish","type":"post","link":"https:\/\/www.redemagic.com\/blog\/rede-magic\/rede-magic-e-local-confiavel-unidos-para-salvar-negocios\/","title":{"rendered":"Rede Magic e Local Confi\u00e1vel: unidos para salvar neg\u00f3cios"},"content":{"rendered":"<p><a href=\"https:\/\/www.redemagic.com\/blog\/portfolio\/rede-magic-e-local-confiavel-unidos-para-salvar-negocios\/\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-24494 aligncenter\" src=\"https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2020\/12\/2012-RedeMagic-blog.jpg\" alt=\"m\u00e3o segurando um celular, na tela uma landing page Local Confi\u00e1vel, ao fundo um cart\u00e3o Local Confi\u00e1vel\" width=\"655\" height=\"455\" srcset=\"https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2020\/12\/2012-RedeMagic-blog.jpg 655w, https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2020\/12\/2012-RedeMagic-blog-300x208.jpg 300w\" sizes=\"auto, (max-width: 655px) 100vw, 655px\" \/><\/a><\/p>\n<p>A pandemia do novo coronav\u00edrus pegou todo o mundo de surpresa. No Brasil, desde mar\u00e7o de 2020, <strong>a recomenda\u00e7\u00e3o para permanecer em casa e evitar proximidade acabou atingindo muitos estabelecimentos<\/strong>, que sofreram drasticamente com as medidas necess\u00e1rias para controle do cont\u00e1gio. Para ajudar os empreendedores a superar os desafios desse novo estilo de vida imposto pela covid-19, a <a href=\"https:\/\/www.redemagic.com\/\" target=\"_blank\" rel=\"noopener\"><strong>Rede Magic<\/strong><\/a> se uniu \u00e0 <a href=\"https:\/\/www.localconfiavel.com\/\" target=\"_blank\" rel=\"noopener\"><strong>startup Local Confi\u00e1vel<\/strong><\/a>. Saiba mais.<\/p>\n<p><!--more--><\/p>\n<h1><strong>Conhe\u00e7a o Local Confi\u00e1vel<\/strong><\/h1>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-24490\" src=\"https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2020\/12\/201203-LC-Blog-Globo-03-780x438.jpg\" alt=\"Pessoa segurando o tablet com o v\u00eddeo da reportagem, Willian Bonner na bancada do Jornal Nacional\" width=\"780\" height=\"438\" srcset=\"https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2020\/12\/201203-LC-Blog-Globo-03-780x438.jpg 780w, https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2020\/12\/201203-LC-Blog-Globo-03-780x438-300x168.jpg 300w, https:\/\/www.redemagic.com\/blog\/wp-content\/uploads\/2020\/12\/201203-LC-Blog-Globo-03-780x438-768x431.jpg 768w\" sizes=\"auto, (max-width: 780px) 100vw, 780px\" \/><\/p>\n<p>Desde que foi criada, a startup <strong>j\u00e1 ajudou diversos estabelecimentos a enfrentar a crise e trazer os clientes de volta \u00e0s lojas <\/strong>por meio de um selo sanit\u00e1rio que permite o monitoramento das pr\u00e1ticas de higiene do local. Al\u00e9m disso, o Local Confi\u00e1vel foi uma das <strong>primeiras startups escolhidas pelo<\/strong> <strong>programa Inova Invest<\/strong>, da <a href=\"http:\/\/www.investparana.org.br\/\" target=\"_blank\" rel=\"noopener\"><strong>Invest Paran\u00e1<\/strong><\/a>, primeiro \u00f3rg\u00e3o p\u00fablico a aderir ao selo.<\/p>\n<p><strong>O <\/strong><a href=\"https:\/\/www.localconfiavel.com\/blog\/certificacao-local-confiavel\/local-confiavel-e-destaque-no-jornal-nacional\/\" target=\"_blank\" rel=\"noopener\"><strong>Local Confi\u00e1vel se tornou refer\u00eancia no Brasil<\/strong><\/a><strong> e foi destaque no Jornal Nacional, da Rede Globo<\/strong>. A mat\u00e9ria destacou a utiliza\u00e7\u00e3o do selo na <strong>Invest Paran\u00e1<\/strong> e no <a href=\"http:\/\/stylohair.com.br\/\" target=\"_blank\" rel=\"noopener\"><strong>Sal\u00e3o Stylo Hair<\/strong><\/a>, refer\u00eancia em protocolos sanit\u00e1rios, com uma base de 30 mil clientes. Confira abaixo a reportagem completa:<\/p>\n<p>&nbsp;<\/p>\n<p><iframe loading=\"lazy\" title=\"Startup Local Confi\u00e1vel | Entrevista Jornal Nacional - Rede Globo\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/prcRt9AZirM?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<h1><\/h1>\n<h1><\/h1>\n<h1><strong>Como funciona a Certifica\u00e7\u00e3o Local Confi\u00e1vel<\/strong><\/h1>\n<p>A <a href=\"https:\/\/www.localconfiavel.com\/certificacao-digital\" target=\"_blank\" rel=\"noopener\"><strong>certifica\u00e7\u00e3o equivale a um selo sanit\u00e1rio<\/strong><\/a> e pode ser adaptada a todos os segmentos de neg\u00f3cios. Ela\u00a0<strong>permite o monitoramento di\u00e1rio das boas pr\u00e1ticas de higiene por parte dos clientes e dos colaboradores, por meio de uma landing page acessada via QR Code<\/strong>, dispon\u00edvel em diversas \u00e1reas do local.<\/p>\n<p>Os crit\u00e9rios a serem atendidos foram elaborados por profissionais experientes na \u00e1rea de auditoria e utilizaram como refer\u00eancia os protocolos da <strong>Organiza\u00e7\u00e3o Mundial da Sa\u00fade <\/strong><a href=\"https:\/\/www.who.int\/eportuguese\/countries\/bra\/pt\/\" target=\"_blank\" rel=\"noopener\"><strong>(OMS)<\/strong><\/a> e das\u00a0<strong>associa\u00e7\u00f5es de classe<\/strong> de diversos segmentos, al\u00e9m dos <strong>decretos de \u00f3rg\u00e3os p\u00fablicos e dos governos federal, estadual e municipal.<\/strong><\/p>\n<p>A <a href=\"https:\/\/www.localconfiavel.com\/nosso-proposito\" target=\"_blank\" rel=\"noopener\"><strong>Rede Magic acreditou no Local Confi\u00e1vel<\/strong><\/a> desde o in\u00edcio, entrando como parceira de neg\u00f3cio nas \u00e1reas de marketing, usabilidade e tecnologia. Estamos sempre dispostos a apoiar ideias inovadoras, que auxiliem no desenvolvimento da sociedade.<\/p>\n","protected":false},"excerpt":{"rendered":"<p><a href=\"https:\/\/www.redemagic.com\/blog\/portfolio\/rede-magic-e-local-confiavel-unidos-para-salvar-negocios\/\"><\/a><\/p>\n<p>A pandemia do novo coronav\u00edrus pegou todo o mundo de surpresa. No Brasil, desde mar\u00e7o de 2020, <strong>a recomenda\u00e7\u00e3o para permanecer em casa e evitar proximidade acabou atingindo muitos estabelecimentos<\/strong>, que sofreram drasticamente com as medidas necess\u00e1rias para controle do cont\u00e1gio. Para ajudar os empreendedores a superar os desafios desse novo estilo de vida imposto pela covid-19, a <a href=\"https:\/\/www.redemagic.com\/\" target=\"_blank\" rel=\"noopener\"><strong>Rede Magic<\/strong><\/a> se uniu \u00e0 <a href=\"https:\/\/www.localconfiavel.com\/\" target=\"_blank\" rel=\"noopener\"><strong>startup Local Confi\u00e1vel<\/strong><\/a>. Saiba mais.<\/p>\n","protected":false},"author":1,"featured_media":24494,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2401],"tags":[2237,2239,2260,2259,2262],"class_list":["post-24489","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-rede-magic","tag-coronavirus","tag-covid-19","tag-jornal-nacional","tag-local-confiavel","tag-startup"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Rede Magic e Local Confi\u00e1vel: unidos para salvar neg\u00f3cios<\/title>\n<meta name=\"description\" content=\"A Rede Magic se juntou \u00e0 startup Local Confi\u00e1vel com o prop\u00f3sito de salvar neg\u00f3cios em meio \u00e0 crise do coronav\u00edrus.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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