{"id":4970,"date":"2012-01-30T09:15:22","date_gmt":"2012-01-30T11:15:22","guid":{"rendered":"http:\/\/www.magicwebdesign.com.br\/blog\/?p=4970"},"modified":"2024-07-31T10:56:05","modified_gmt":"2024-07-31T13:56:05","slug":"por-que-compartilhamos","status":"publish","type":"post","link":"https:\/\/www.redemagic.com\/blog\/redes-sociais\/por-que-compartilhamos\/","title":{"rendered":"Por que compartilhamos?"},"content":{"rendered":"<p style=\"text-align: left;\">Por que as pessoas compartilham informa\u00e7\u00f5es, v\u00eddeos, m\u00fasicas e textos nas redes sociais? Ser\u00e1 que \u00e9 verdade que <strong>n\u00f3s somos o que compartilhamos e que o conte\u00fado define a nossa personalidade?<\/strong><\/p>\n<p>O <strong>New York Times<\/strong>, em parceria com a <strong>Latitude Research<\/strong> \u2013 empresa especializada em pesquisas de mercado \u2013 fez uma pesquisa quantitativa para responder essas quest\u00f5es.<\/p>\n<p>No total, <strong>2.500 participantes heavy-users de internet<\/strong> participaram.\u00a0 <strong>94% dos usu\u00e1rios<\/strong>, antes de compartilhar algo, consideram cuidadosamente se a informa\u00e7\u00e3o ser\u00e1 \u00fatil para o receptor. J\u00e1 49% levam em considera\u00e7\u00e3o se a informa\u00e7\u00e3o publicada pode <strong>mudar a opini\u00e3o<\/strong> ou incentivar uma a\u00e7\u00e3o pr\u00e1tica por parte do receptor.<\/p>\n<p><!--more-->A pesquisa ainda mostrou que 78% dos entrevistados compartilham informa\u00e7\u00f5es para <strong>manter contato com algumas pessoas<\/strong> com quem, fora da web, n\u00e3o t\u00eam um relacionamento e 68% d\u00e3o &#8220;share&#8221; em um conte\u00fado com a inten\u00e7\u00e3o de mostrarem quem s\u00e3o e com o que se importam.<\/p>\n<p>J\u00e1 84% compartilham porque \u00e9 uma maneira de apoiar causas ou quest\u00f5es que acham relevantes. Ultimamente, por exemplo, o <a href=\"https:\/\/www.redemagic.com\/blog\/big-brother-brasil\/\"><strong>Big Brother Brasil<\/strong><\/a> tem ganhado espa\u00e7o feed do <a href=\"https:\/\/www.redemagic.com\/blog\/como-fazer-marketing-no-facebook\/\"><strong>Facebook<\/strong><\/a> de muita gente. Causas mais nobres, como o rep\u00fadio \u00e0 viol\u00eancia da pol\u00edcia no desocupamento do Pinheirinho,\u00a0 em S\u00e3o Jos\u00e9 dos Campos (SP), tamb\u00e9m devem ter aparecido na sua rede.<\/p>\n<div id=\"__ss_11216828\" style=\"width: 510px;\"><\/div>\n<p>Angel Anderson, uma americana que trabalha com m\u00eddia on-line, deu uma palestra\u00a0sobre o tema <strong>\u201cWhy People Share\u201d<\/strong> no <a href=\"http:\/\/igniteboulder.com\/about\/\" target=\"_blank\" rel=\"noopener\"><strong>Ignite Boulder<\/strong><\/a>, evento em que diversas pessoas podem fazer r\u00e1pidas apresenta\u00e7\u00f5es sobre determinados assuntos, e enumerou tr\u00eas principais motivos:<\/p>\n<p><strong>1 \u2013 Para se vangloriar<\/strong><\/p>\n<p>Quando a inten\u00e7\u00e3o do compartilhamento \u00e9 que o mundo veja quem somos e o que fazemos, para que assim nos achem incr\u00edveis. Alguns exemplos s\u00e3o o compartilhamento de fotos de viagens, novas aquisi\u00e7\u00f5es, livros que estamos lendo e filmes que estamos assistindo. Al\u00e9m de se vangloriar, os usu\u00e1rios acreditam que a informa\u00e7\u00e3o pode ser \u00fatil para os seus seguidores.<\/p>\n<p><strong>2 \u2013 Para reclamar<\/strong><\/p>\n<p>\u00c9 muito comum acompanharmos em redes sociais reclama\u00e7\u00f5es sobre o clima, falta de tempo, sono, pregui\u00e7a, dentre outros.<\/p>\n<p><strong>3 \u2013 Para pedir ajuda<\/strong><\/p>\n<p>\u00c9 basicamente o compartilhamento de \u201cdesgra\u00e7as\u201d, quando o usu\u00e1rio expressa a sua fragilidade e ang\u00fastia, aguardando coment\u00e1rios de motiva\u00e7\u00e3o e encorajamento.<\/p>\n<p style=\"text-align: left;\">Veja o v\u00eddeo!<\/p>\n<p style=\"text-align: left;\">E voc\u00ea, por que compartilha?<\/p>\n<p style=\"text-align: left;\"><strong>Veja tamb\u00e9m: <a href=\"https:\/\/www.redemagic.com\/blog\/nova-timeline-do-facebook-promete-expor-ainda-mais-a-sua-vida\/\">Nova Timeline do Facebook promete expor ainda mais a sua vida<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p style=\"text-align: left;\">Por que as pessoas compartilham informa\u00e7\u00f5es, v\u00eddeos, m\u00fasicas e textos nas redes sociais? Ser\u00e1 que \u00e9 verdade que <strong>n\u00f3s somos o que compartilhamos e que o conte\u00fado define a nossa personalidade?<\/strong><\/p>\n<p>O <strong>New York Times<\/strong>, em parceria com a <strong>Latitude Research<\/strong> \u2013 empresa especializada em pesquisas de mercado \u2013 fez uma pesquisa quantitativa para responder essas quest\u00f5es.<\/p>\n<p>No total, <strong>2.500 participantes heavy-users de internet<\/strong> participaram.\u00a0 <strong>94% dos usu\u00e1rios<\/strong>, antes de compartilhar algo, consideram cuidadosamente se a informa\u00e7\u00e3o ser\u00e1 \u00fatil para o receptor. J\u00e1 49% levam em considera\u00e7\u00e3o se a informa\u00e7\u00e3o publicada pode <strong>mudar a opini\u00e3o<\/strong> ou incentivar uma a\u00e7\u00e3o pr\u00e1tica por parte do receptor.<\/p>\n","protected":false},"author":1,"featured_media":4983,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[127],"class_list":["post-4970","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-redes-sociais","tag-facebook"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Por que compartilhamos? - Rede Magic<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.redemagic.com\/blog\/redes-sociais\/por-que-compartilhamos\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Por que compartilhamos? - Rede Magic\" \/>\n<meta property=\"og:description\" content=\"Por que as pessoas compartilham informa\u00e7\u00f5es, v\u00eddeos, m\u00fasicas e textos nas redes sociais? Ser\u00e1 que \u00e9 verdade que n\u00f3s somos o que compartilhamos e que o conte\u00fado define a nossa personalidade? O New York Times, em parceria com a Latitude Research \u2013 empresa especializada em pesquisas de mercado \u2013 fez uma pesquisa quantitativa para responder essas quest\u00f5es. No total, 2.500 participantes heavy-users de internet participaram.\u00a0 94% dos usu\u00e1rios, antes de compartilhar algo, consideram cuidadosamente se a informa\u00e7\u00e3o ser\u00e1 \u00fatil para o receptor. 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